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NEY credit union is a financial institution that provides high-yield fixed-rate bonds and mortgages to individuals and line of credit to small and medium enterprises.

Challenge

The company had been acquired as a private financial institution available for the small group of wealthy individuals with the aim to transform the business model to open credit union able to acquire members and the deposits from a wider variety of individuals.

None of the practices, processes, assets and systems vital for running the open credit union has been in place. We’re entrusted to develop, implement, integrate and automatise revenue management practice and establish marketing department and strategy.

Solution

We conducted a detailed analysis of traditional and emerging approaches of revenue management practice in the finance sector and matched the results with the business model outlined by the strategy developed by the investor and c-level management team.

We came up with the agile, fast-paced and integrated approach to revenue management practice development without sacrificing the security and compliance requirements.

We established flexible, process-driven distribution channels management practice (sales, marketing and partnerships), integrated the data collection and storage solution, develop the predictive models, evaluation engine and decision-making guides.

We delivered the ability to execute on demand change of ±50% in incoming deposits and ±25% in outcoming loans on month-to-month bases and significantly advance the ability to diminish losses caused by sudden or severe demand/supply changes.

The Enterprise Builders pioneered, developed and soundly integrated NEY’s highly reliable revenue management practice that still has a positive impact on our NIM, LDR and ROIC.

―Petr Illesko
Chair of the Board at NEY


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